Business Plan


  • An overview of the business idea
  • Your defined goals of the business
  • Your Team and their prior experience in the field of relevance
  • Financial outlook of your business
  • Self-Equity Injection
  • No of stakeholders involved in the business

  • Product & Services


  • Detailed description of customer centric Product & Services offerings
  • Identify the most important features and benefits
  • After sales services of your product & services
  • Identify the target market in terms of (age, gender, location, occupation, education, industry, size, etc.)
  • Key competitors in terms of price, benefits/ features, existing market share / profitability, market strategy, etc.

  • Stay in Touch

    Marketing Plan:


  • Market Research
  • Barrier to entry
  • Threat & Opportunities
  • SWOT Analysis (Product/Service offering, Brand/ Marketing/ Staff/ HR/ Finance/ Operations/ Management/ Market)
  • Long term and short-term goals
  • Mode of marketing channels

  • Expense Budgeting


    Itemized budgeting – One-time Expenses
  • Company’s registration
  • Affiliation / licensing
  • Infrastructure cost
  • Staffing

  • Itemized budgeting –Recurring Expenses
  • Staffing
  • Marketing / promotion
  • Annual Subscriptions
  • Administrative & General expenses

  • Financial Projections with business assumptions


  • 12-month profit and loss projections
  • 3-year profit and loss projections (in accordance to the business type)
  • Cash flow statement
  • Projected balance sheet
  • Break-even calculation
  • Use of capital (proportional distribution / breakup of capital utilization)
  • Gap analysis to identify the requirement of bank financing.